Home Renovation Interest Continues with Bolder Color Choices and Severe Weather Concerns, an Annual Survey of U.S. Homeowners Reveals

James Hardie’s yr-end home-owner survey displays that house owners proceed to travel home renovation demand and direct the way with bolder shade selections

From safety in opposition to intense climate to simply needing a fresh look, James Hardie once-a-year house owner survey reveals important motorists of renovation choices

CHICAGO, Dec. 15, 2022 /PRNewswire/ — James Hardie Constructing Solutions Inc. (James Hardie), the North American leader in fiber cement property siding and exterior layout options, announces the effects of its annual nationwide property owner survey, revealing the year’s renovation demand from customers, exterior design developments, and the ongoing affect of serious temperature gatherings.

Conducted by Wakefield Investigate, the study discovered apparent demographic craze lines among U.S. homeowners–with young generations outspending their older counterparts and preferring bold shade selections. Nonetheless, across the board, house owners say their home’s exterior actually desires a facelift and that extreme weather concerns are factoring into their expending.

Weathering the Storm: Homeowners are proactively prepping their home’s exterior for excessive climate activities 

Most house owners (58%) say they or someone they know has experienced to restore or renovate a home simply because of an excessive temperature function, up from 47% in 2021. Sensing the urgency of the situation, 85% say it is much better to act quicker rather than later to increase their home’s exteriors. In simple fact, far more than 2 in 3 (68%) home owners will possible choose motion to update their residence and defend versus climate occasions in the upcoming year.

“When it comes to serious temperature defense, fiber cement siding by James Hardie is the very best alternative mainly because it is a strong, prolonged-long lasting and minimal-routine maintenance substance that assists shield in opposition to hearth, moisture, pests and additional. No fiber cement is the same and James Hardie’s formulation features proprietary additives that boost the solution effectiveness, supplying considerable security.” explained Jamal Saghir, Director of Goods at James Hardie.

As was the situation with property design and style choices, there are regional nuances. Those in the South (39%) and West (37%) were being additional probably to know somebody who has had to mend or renovate a dwelling because of an extraordinary climate function than people in the Midwest (24%) or Northeast (23%). That might be one particular of the factors why 24% of those in the West are really probable to update their house to protect in opposition to a weather party in the upcoming year, in comparison to 13% in the Midwest.

Saghir additional, “The effects of weather change and extreme temperature on residence design and style is a little something we have been intently watching for many years now. Owners are searching to defend their houses and their family members within those people residences. At James Hardie, our merchandise are Engineered for Climate® to give trusted safety. Fiber cement siding is noncombustible and will help safeguard households against extraordinary weather, such as flooding, wind, and fire. We have seen a marked enhance in our individuals choosing Hardie® siding with the target of supporting shield their homes from the elements.”

Exterior Fashion and Shade: When it will come to standing out on the block, property owners have the blues.

In accordance to this year’s study effects, the upcoming of U.S. neighborhoods appears rather vibrant. Darkish blue (46%) is the most popular option for owners when it arrives to bold hues when selecting their major a few, followed by gray (45%), dark eco-friendly (39%) and gentle blue (39%). It truly is a own option, as a lot more than 4 in 5 (82%) property owners say the seem and style and design of their property is an opportunity to express by themselves.

“Color is a single of the initial factors you observe about a home—and every person wishes very low-maintenance shades that final. That is why Hardie® siding with our proprietary, extensive-lasting ColorPlus® Technological know-how end, is the major decision for siding and exterior design,” stated Jamal Saghir, Director of Goods at James Hardie.

Hardie® products are built with ColorPlus® Technologies finishes that arrive in more than 700 shades and are baked on to the board to create a vivid, steady complete that is engineered to cut down fade or discoloration from UV rays, with a 15-calendar year constrained guarantee. 

“With the the latest start of our Magnolia Residence | James Hardie Assortment, we have sought to make it less complicated than ever for homeowners to renovate and personalize their home’s exterior. Curated by Joanna Gaines, the Selection features a palette of attractive, earthy shades and a assortment of siding goods, like traditional plank, shingle, and board-and-batten models,” said Saghir.

To discover far more about the dependable defense and unlimited style options of Hardie® siding visit JamesHardie.com.

Source: The James Hardie Study was performed by Wakefield Investigation amid 1,000 nationally representative U.S. home owners of single family or multi-relatives houses in between Oct 13 and Oct 18, 2022.

James Hardie Making Items Inc.

James Hardie is the North American chief in fiber cement home siding and exterior structure methods. Hardie® merchandise provide long lasting elegance and limitless structure choices with dependable protection and low routine maintenance. As the #1 producer and marketer of superior-overall performance fiber cement building options, James Hardie gives siding and components for every single fashion. Hardie® items are non-combustible and stand up to temperature and time though empowering householders and making specialists to realize the dwelling of their dreams. James Hardie operates with an inclusive enterprise society, and an unwavering determination to Zero Damage. The enterprise proudly employs a assorted workforce of around 3,000 workers throughout functions in North America.

For extra facts and media means, take a look at JamesHardie.com and JamesHardie.com/about-us/media-assets./about-us/media-means. For investor information, remember to visit ir.jameshardie.com.au.

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